Privacy Policy — The Coaching Formula

Effective Date: 8/4/26
Business Name: The Coaching Formula
Location: Australia
Contact Email: [email protected]

1. Introduction

The Coaching Formula (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal information in accordance with the Privacy Act 1988 (Cth) and applicable data protection laws.

This Privacy Policy outlines how we collect, use, store, and disclose your personal information when you engage with our coaching services, website, or communication channels.

2. What Information We Collect

We may collect the following types of personal information:

General Information

Name

Email address

Phone number

Social media handles

Coaching & Sensitive Information

Progress photos and videos

Body measurements

Training history

Nutrition data

Health and lifestyle information voluntarily provided

Payment Information

Billing and transaction details (processed via third-party providers)

Technical Information

Website usage data (e.g. IP address, browser type, pages visited)

3. How We Collect Information

We collect personal information through:

Website enquiry or application forms

Direct communication (e.g. Instagram, email, WhatsApp)

Client onboarding and check-in processes

Payment and invoicing platforms

4. Why We Collect Your Information

We collect and use your information to:

Deliver coaching services

Develop personalised training and nutrition plans

Monitor and assess progress

Communicate with you

Process payments

Send service updates and marketing communication

Improve our services and client experience

We only collect information that is reasonably necessary for these purposes.

5. Sensitive Information

As part of our coaching services, you may voluntarily provide:

Physique images (photos/videos)

Health-related and lifestyle information

This information is classified as sensitive information and is:

Used strictly for coaching and service delivery

Handled with confidentiality

Not shared publicly without your explicit consent

6. Third-Party Services

We use trusted third-party providers to operate our business, including:

Payment processors (e.g. Stripe, EziDebit, Newie)

Communication platforms (e.g. WhatsApp, email providers)

Cloud storage and document services (e.g. Google including Google Drive)

Social media platforms (e.g. Meta)

These providers may have access to personal information only as necessary to perform their functions.

7. Data Storage & Security

Your data may be stored across:

Google Drive

WhatsApp communication

Secure email systems

Internal business devices (e.g. phone and computer)

We take reasonable steps to protect your personal information, including:

Limiting access to authorised personnel only

Using reputable and secure platforms

Maintaining general data security practices

However, no system is completely secure, and we cannot guarantee absolute security.

8. Disclosure of Information

We do not sell your personal information.

We may disclose information:

To third-party providers necessary for business operations

Where required by law

With your consent

9. Your Rights

You have the right to:

Request access to your personal information

Request correction of inaccurate data

Request deletion of your data (where applicable)

Withdraw consent at any time

To make a request, contact us at [email protected]

10. Marketing Communication

We may send you:

Coaching-related communication

Educational content

Offers or promotions

You can opt out of marketing communication at any time by:

Unsubscribing from emails

Contacting us directly

11. Cookies & Website Tracking

Our website may use cookies or similar technologies to:

Improve user experience

Analyse website performance

You can disable cookies through your browser settings.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The most current version will always be available on our website.

13. Contact

For any questions or requests regarding this Privacy Policy, please contact:

The Coaching Formula
Email: [email protected]